Pocket Funnel
How it works

Every call answered. Every job booked.

Pocket Funnel is the managed AI front office for home-service companies — every call answered, every lead followed up, every job booked onto your calendar, with the recovered revenue reported to your phone.

The three steps

We measure your leak

The missed-call estimate tests your front office the way a customer experiences it — does anyone answer, does a missed call get a text back, does your site convert on a phone — and puts a monthly dollar figure on what's slipping away.

We install your AI front office

Missed-call rescue, 24/7 answering, qualification, booking, and follow-up go live on your existing phone number — usually within a week. We set up everything; you configure nothing.

You watch the recovered revenue

Booked jobs land on your calendar and the details reach your phone. Each month you get the number — how many calls we caught, jobs we booked, and dollars we recovered — counted conservatively enough to audit.

Works with your existing site

One line. Your front office, connected.

Illustrative journey · sample data
Paste once into your websiteIllustrative install line
<script src="YOUR_INSTALL_LINK"></script>Added by you · sample
Your existing website · illustrative
YOUR BUSINESS
The site you
already have.
Book a visit Click to text
Chat

Hosted booking page

Sample booking

Choose a visit.

Hosted for your business.

Calendar
MON
TUE
WED
Selected visitTomorrow · 10 AM · sample
Booking request receivedIllustrative state · sample
No website rebuild.
You paste the line. We run the front office.We never edit your site. Illustrative install UI.

Want your numbers?

Run the missed-call estimate on your own site. It scores what a customer hits and puts a conservative dollar figure on what's slipping past your phone — about a minute, no signup.

Run the missed-call estimate →

More than one location, or something we'd need to scope? Talk to us.

How a call becomes a booked job

From ring to booked — in one unbroken line.

A call comes in. If you can't grab it, we do — answer or instant text-back, qualify the customer, check real availability, and book the job into your calendar. One flow, fully managed, no gap for the lead to fall through.

How it works

One inquiry. A clear next step.

Illustrative journey · sample data
01

A call comes in

Incoming call · sample

The customer needs a visit.

02

You’re on the roof

You can’t safely pick up.

03

AI texts back

AI text-back · sampleSorry we missed you. What can we help with?

The conversation keeps moving.

04

The details come in

Homeowner · sampleA roof leak. Can you come tomorrow?
AI front office · sampleWhat’s the address? Does 10 AM work?

Right questions. Clear next step.

05

A visit gets booked

Calendar
MON
TUE
WED
Roof visitTomorrow · 10 AM · sample

Around the availability you set.

06

You get one update

Roof visit bookedDetails are ready · sample

The job details, in one place.

AI handles the conversation. Our team sets it up and runs it.

What we install

Pocket Funnel is the managed AI front office for home-service companies — every call answered, every lead followed up, every job booked onto your calendar, with the recovered revenue reported to your phone.

Answer every call, 24/7

The moment your phone rings and you can't pick up, Pocket Funnel does — days, nights, weekends, holidays. Every caller reaches a real conversation instead of a voicemail box, so no one hangs up and dials your competitor.

Rescue every missed call

If a call still slips through, the caller gets an instant text back — in seconds, not the next morning. That one text turns a lost call into a live conversation while they're still deciding who to hire.

Qualify and book the job

It asks the questions you'd ask — what's wrong, where they are, how urgent — sorts a true emergency from a routine job, and books it straight onto your calendar with the rules you set.

Chase every lead that stalls

The web form abandoned halfway, the caller who said "let me think about it," the estimate nobody followed up on — each one gets pursued automatically, in your company's voice, until it books or bows out.

Put it on your calendar

Booked jobs land on your Pocket Funnel calendar and the details go to your phone — no software to buy, nothing to learn. If you do run field software, we work alongside it; writing jobs into it is turning on later.

Report the revenue recovered

Once a month, on your phone: how many calls we caught, how many jobs we booked, and the dollars we recovered — counted conservatively enough that you can audit every one.

Pricing

Pick how much of your front office we run.

Same product on every plan — what changes is how much of it we run and how closely we work with you. Already have a decent website? Starter plugs the front office into it. Want the site and the marketing run for you? That's Pro. Want it built around how you work, with us moving faster? That's Plus. No software required on any of them: a phone and a calendar is enough.

Starter

The receptionist.

$595/mo
per month · on the site you already have

Every call and text answered, qualified, and booked — running on your existing website and your existing number.

  • 24/7 answering on your existing number
  • Instant missed-call text-back
  • Text conversation that qualifies and books the job
  • Follow-up on leads that stall
  • Phone-first dashboard, built for a phone
  • Native iPhone and Android appturning on for your account
  • Booking button, chat, and click-to-text for your current site
Book your setup call
Recommended
Pro

The receptionist and the marketing person.

$995/mo
per month · the front office plus the marketing levers

Everything in Starter, plus the marketing half — the website build and the levers that fill it, switching on account by account.

  • Everything in Starter, plus:
  • A conversion-focused website, built and run for you
  • Reviews + your Google Business Profileturning on for your account
  • Referral program, tracked by linkturning on for your account
  • Past-customer reactivation campaignsturning on for your account
  • Local search tracking you can watch moveturning on for your account
Book your setup call
Plus

When you want it built around you.

$1,995/mo
per month · same product, higher service level

The same front office, with a custom site design, flows shaped to how you actually run, and us moving faster on your requests.

  • Everything in Pro, plus:
  • Custom website design, not a trade templateturning on for your account
  • Custom qualification and booking flows
  • More revision rounds, faster turnaround
  • Priority response on anything you send us
  • A quarterly review of the numbers with us
Book your setup call

Every plan works with whatever you run today — a calendar and a cell phone is plenty, and if you do run field software we work alongside it. Your number, customers, and data are always yours.

Where we work

We're Michigan-based and we're starting in Michigan and the nearby Midwest — close enough to know the seasons your phone rings in, and close enough to drive to you if it ever matters. Nothing about the front office is regional, though: it runs on your number and your calendar, so it works anywhere in the U.S. If you're outside the Midwest and the fit is right, say so on the call.

  • Michigan
  • Ohio
  • Indiana
  • Illinois
  • Wisconsin

Starting here — not a limit. The service runs on your existing number anywhere in the U.S.

Common questions

What happens after hours and on weekends?

That's when it earns its keep. Roughly a third of home-service calls come in after hours — Pocket Funnel answers all of them, triages a real emergency from a next-morning job the way you'd want, and has everything logged and booked before you're back on the clock.

Do I get a new phone number?

No — it works on your existing number. We forward or port it so your customers keep calling the number they already know, and nothing on your marketing or your truck has to change.

Is texting my customers actually allowed?

Yes, done right. Replying by text to someone who just called you is expected. For anything beyond that, we capture consent first, honor STOP instantly, and follow TCPA rules by default — your reputation and your compliance are not something we gamble with.

What do you need from me to get started?

Very little. We forward your number, set up the answering and text-back, and tune it to your services and hours — usually live within a week. You point the calls to us and tell us how you work; we build and run the rest. You configure nothing.

Can I see the calls and conversations?

Yes. Every call, text, and booking lands in one simple dashboard you can check from your phone, and you can read any conversation or jump in yourself whenever you want. It's your front office — you can always see exactly what it's doing.

What if I want to change how it answers?

Just tell us. Want it to push harder for the booking, handle a new service, or route emergencies differently? We tune it for you — you never edit a script or wrangle settings. That's the whole point of managed: you ask, we adjust.

Want to see it on your business?

Run the missed-call estimate or book a demo. If we're not going to make you money, we'll tell you that too.

Run the missed-call estimate →